Global Lead - Traveler Growth, Engagement & Experience
Uber
About the Team
The travel use case is one of the most important at Uber. Today, Airport trips are many riders' first experience with Uber, and they represent a material percentage of Uber’s overall trip volume and gross bookings. While Uber has a massive, established presence at airports, the next phase of our evolution involves transforming the platform into an indispensable travel companion for every stage of the journey - from pre-trip planning to transport and dining in a destination city. Today, we’re primarily providing airport transportation, but our aspiration is to elevate the travel experience for all of our customers: riders, drivers, and airport partners, to make travel one of our flagship use cases.
About the Role
As the Global lead for Traveler Growth, Engagement and Experience, you’ll be the key orchestrator of Uber’s travel strategy, working closely with many cross functional teams to understand where we can add most value to the Traveler, and how that will drive growth for Uber’s business. You will be the global expert in Traveler growth, engagement and experience, guiding teams with quantitative and qualitative insights and best practices, to ensure the best outcomes for each market.
What You’ll Do
Shape a cohesive global travel strategy across functions:
- Align multiple pieces of the travel strategy across product, partnerships, marketing and operations to ensure everyone is running in the same direction
- In close collaboration with business development and product teams, articulate a clear strategy for third party partnerships and how they might drive growth vs engagement and loyalty
Unlock Traveler growth:
- Understand awareness, consideration, sessions and conversion for planners, and day of travel consumers
- Size the largest segments to focus on for growth, then work closely with marketing (brand and performance) and product to address how to best capture growth in each segment
- Bring major transportation hubs into the same strategy and operating model as airports, and understand where we need to customize our approach
Drive Traveler engagement by coordinating in app (product) and out of app efforts (eg marketing, partnerships, retail experience):
- Drive travel ‘leg penetration’ by thinking about a Traveler’s whole journey, not just a single airport trip
- Drive ‘away city’ engagement for both transportation and delivery (food, convenience and retail)
- Coordinate incentive spend and pricing initiatives across Product, Performance marketing and country level Operations teams to ensure we’re spending in the most efficient way
- Work closely with Product and Membership teams to strengthen member travel engagement
Traveler experience:
- Understand and improve the end to end Traveler experience, including engaging planners (who have made the decision to travel, but have not reached day of travel), as well as the very specific part of the journey from airport landing to final destination
- Airport landing to curb to destination: Map the physical and digital experience, and identify key moments in that critical journey to understand where and how we need to show up (for both Travelers who haven’t made a transportation decision on arrival and for Travelers who have made a decision to use Uber and need clear and simple guidance to get to their car)
- Gen AI as an assistive travel agent - exploring the use of agentic AI to be helpful to a Traveler, at the most relevant moments
Basic Qualifications
- Senior Leadership: 12+ years of experience in consumer growth, strategy, or operations ideally at a global scale. Track record of articulating a clear strategy, and then executing against that successfully.
- Commercial acumen: Strong instinct for how your decisions drive business value. Ability to make the right trade offs between customer experience and business growth and profits.
- Analytical Rigor: Ability to translate high volumes of data into clear, actionable insights, and then narratives that resonate for a broad range of audiences - from executive level to on the ground executors.
- Consumer/Travel/Retail DNA: Proven success in a large-scale consumer marketplace or a sophisticated online retail environment, where digital apps drive complex physical-world behavior. Bonus points for ‘experience design’ - mapping customer journeys and identifying moments that matter.
- Collaborative Diplomat: Exceptional ability to win over stakeholders from many different teams, with potentially different priorities, in a highly matrixed environment. Track record of securing enthusiastic buy-in from critical stakeholders.
- Operational Flexibility: Ability to maintain a global work cadence, interacting with teams from every timezone in a sustainable way. The operational cadence tends to be US-centric, so there is a requirement to be able to be available for significant US working hours overlap, regardless of being based in London, Amsterdam, or other global hubs.
Preferred Qualifications
- Strategic Partnership Experience: Experience managing, or partnering with, complex loyalty ecosystems (Airlines, Hotels).
- Well informed about emerging technology trends: Has a clear point of view on how emerging technologies like Gen AI can be applied to reduce traveler friction.
For New York, NY-based roles: The base salary range for this role is USD$239,000 per year - USD$265,500 per year.
For San Francisco, CA-based roles: The base salary range for this role is USD$239,000 per year - USD$265,500 per year.
For all US locations, you will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. All full-time employees are eligible to participate in a 401(k) plan. You will also be eligible for various benefits. More details can be found at the following link https://jobs.uber.com/en/benefits.
Uber's mission is to reimagine the way the world moves for the better. Here, bold ideas create real-world impact, challenges drive growth, and speed fuels progress. What moves us, moves the world - let's move it forward, together.
Uber is proud to be an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.
Offices continue to be central to collaboration and Uber’s cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.